G.A. Wright Marketing re-launches as Wright Casino Marketing
G.A. Wright Marketing, the leading direct agency specializing in gaming and hospitality, has re-launched its brand and changed its name to Wright Casino Marketing.
According to President and COO Tony Aveni, the new name not only honors the legacy of company founder Gary Wright, but also more accurately reflects the firm’s focus on strategy-based, integrated casino marketing that utilizes websites, email, social media networks, direct mail, full branding campaigns, strategic consultation, and market research to achieve desired results for its clients.
“The legacy of the Wright name has been very prominent in the world of direct marketing for over 25 years, and in casino marketing specifically since 1992,” Aveni said.
“We’re delighted to announce the re-launch of our company and brand to more accurately reflect our business model and service offerings to our clients,” he added. "We felt it was the right time to reintroduce ourselves and emphasize the full range of integrated services we offer the gaming industry."
The company assures its clients that the same expert team of former casino executives and experienced account managers that they’ve come to know and trust is still in place, and that the re-launch will only strengthen its capabilities and service offerings.“We’re delighted to announce the re-launch of our company and brand to more accurately reflect our business model and service offerings to our clients,” he added. "We felt it was the right time to reintroduce ourselves and emphasize the full range of integrated services we offer the gaming industry."
Learn more the company’s new identity here at www.wrightcasinomarketing.com.
